Our Team

Bruce Hollett

Bruce Hollett was born and raised in Newfoundland before moving to Edmonton in June of 1975. Bruce started his career in the insurance industry in June 1978, opening Bruce A. Hollett & Associates in 1979. In 1984 he moved his practice to Kelowna, BC. Bruce A. Hollett & Associates is a long time member of the Better Business Bureau and the Canadian Federation of Independent Business (CFIB). Bruce volunteers his time as Vice President and board member of the Kelowna Share Society, and is a member of the Horse Rescue Society. He has dedicated a lot of his time with other non-profit organizations and was presented a Certificate of Merit by the Federal Government for his community involvement.

Sandy – Group Administration

Sandy moved to Kelowna in 2000 from Swift Current, Saskatchewan where she was Administration Supervisor for a major accounting firm for 23 years. In 2004 Sandy became a licensed assistant for Bruce Hollett, with her main priority being client service and administration.

Sam - Marketing Manager

Sam has been working in the group benefits industry since 2007, and brings with her extensive computer knowledge, social media skills, and a creative flare. Sam is working on updating our website, blog, newsletters, as well as studying to take her insurance licensing exam.

Dean – Individual & Estate Planning Sales

Dean Falkenberg has worked in the insurance industry for the last 16 years throughout BC & Alberta. Dean's firm works with a variety of products from simple term life, to more complex corporate programs. To ensure clients are getting the most out of their insurance products Dean works closely with tax specialists, lawyers, and certified accountants. Dean's company helps out in the community by sponsoring underprivileged children to ensure they can join a sports or swim class. Dean believes strongly in donating regularly to charities that help feed struggling families.

In his spare time Dean enjoys distance running and spending time with his 5 children & 4 grandchildren.